Children with fractured or nonexistent relationships with one or both of their birth parents are more likely to end up with psychological or behavioral problems—not leading powerful nations, companies, or cultural movements. But in the case of Barack Obama, Bill Clinton, Steve Jobs — and Amazon’s Jeff Bezos — the unusual circumstances of their birth seemingly helped to create an overpowering drive to succeed and to challenge the status quo.

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The deal is surprising for a number of reasons. Bezos believes that the Internet is changing the entire business landscape, but so far he has seemed devoted to blazing new paths, not rescuing ailing old media franchises.

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The Bezos Doctrine is powerful. New businesses don’t have to be good. They just have to appeal to customers. As long as consumers are consuming and shareholders are buying what Bezos is selling, Amazon looks fairly unbeatable.

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